Doctors Without Borders
Agency
The Atomic Garden
Client
Doctors Without Borders
Roles
Creative Art Director
Creative Copywritter
Date
2024
Brief
Doctors Without Borders, an international medical
and humanitarian organization that works in natural
or human disasters and armed conflicts, wants to
increase donations to focus on the victims of armed
conflicts.
Starter Point
Doctors Without Borders does not do sides.
What it wants is to save as many people as possible,
and it needs the help of donations to be able to act.
Idea
We present these prints to represent that the main
victim in wars is the civilian population. By using the
real borders between the countries currently at war
with each other, we show a drastic drop in population
if the conflict does not cease. Because when a war ends,
for Doctors Without Borders, the question is not who wins,
but who is left.
Doctors Without Borders
Agency
Agency
The Atomic Garden
The Atomic Garden
Client
Client
Doctors Without Borders
Doctors Without Borders
Roles
Roles
Creative Art Director
Creative Copywritter
Creative Art Director
Creative Copywritter
Date
Date
2024
2024
Brief
Brief
Doctors Without Borders, an international medical
and humanitarian organization that works in natural or
human disasters and armed conflicts, wants to increase
donations to focus on the victims of armed conflicts.
Doctors Without Borders, an international medical
and humanitarian organization that works in natural
or human disasters and armed conflicts, wants to
increase donations to focus on the victims of armed
conflicts.
Starter Point
Starter Point
Doctors Without Borders does not do sides.
What it wants is to save as many people as
possible, and it needs the help of donations
to be able to act.
Doctors Without Borders does not
do sides. What it wants is
to save as many people as possible,
and it needs the help of donations
to be able to act.
Idea
Idea
We present these prints to represent that the main victim in
wars is the civilian population. By using the real borders
between the countries currently at war with each other,
we show a drastic drop in population if the conflict does
not cease. Because when a war ends, for Doctors Without
Borders, the question is not who wins, but who is left.
We present these prints to represent that the main victim in
wars is the civilian population. By using the real borders
between the countries currently at war with each other,
we show a drastic drop in population if the conflict does
not cease. Because when a war ends, for Doctors Without
Borders, the question is not who wins, but who is left.
Print 01
Print 01
Print 02
Print 03
Print 02
Print 01
Print 01
Print 02
Print 03
Print 02
Print 01
Print 01
Print 02
Print 03
Print 02
RELATED PROJECTS
RELATED PROJECTS
RELATED PROJECTS
RELATED PROJECTS
RELATED PROJECTS
RELATED PROJECTS